Thursday, November 15, 2007

Wrap It and Cover It! It is so Yummy! Anyone may snatch it!

One had rightly uttered the phrase someday- Charity begins at Home. Such is the case with the entrepreneur of Candy under Cover.com. Cheryl Salto, the owner had started the idea of personalizing Candy wrappers according to occasions like Birthdays, Corporate Parties, Baby and Bridal Showers, kid’s Parties, Holiday Parties and every other occasions that need customized approaches and the owner started this concept right from her own son’s fifth Birthday and from then onwards other mothers started giving her contracts to supply personalized favors for their personal occasions and thus a mother became an entrepreneur and have proved the above phrase. Other offerings include edible wedding flavors, decorated cookies and personalized candy bars.

If you are organizing a Birthday Party for example for your children, then I think you want to do something different all the time. But you have to buy the same standardized products from the Retail Stores- Right? But you can change standardized products into customized ones by influencing the packaging. For example, in a Christmas Party, you will be giving the same chocolate bars and candies bought under popular yet common brand names like Hershey’s and Fererro from your same old retail store but you can put them under personalized wrappers bearing the photos of Christmas Trees or Santa Claus. This will create interest among your visitors and guest and this will also create new interests in old chocolates.

Again, the company is also providing a Belgian Milk Chocolate all for free with all of its Candy Bar Wrappers. Generous and Sensible, Right? The company knows well that without chocolates wrappers are incomplete!

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