Thursday, February 07, 2008

Google’s Glory

Google Inc ( Google) has been hailed as one of the most successful Internet start –up companies. In 2003, it was the most preferred search engine the world has due to its precision and speed in delivering search results. The founders of Google – Sergey Brin and Larry Page graduated in computer science from Stanford University in 1995.

Google recruits people with diverse skills and qualities. Google’s employees are all talented professionals who can apply their intelligence into fields outside their areas of expertise. These are the people who enjoy building amazing products used by millions of people everyday. It is out of this zeal that two amazing products had been developed by Google namely the Adsense and Adwords for the common man to make money through online income opportunities.

To earn through Google Adsense you have to launch a website with a valid URL and an acceptable content. Advertisers listed in the Google Adwords will be placing their ads on your sites and you will be gaining by allowing them space from your website. Obviously, you will not want to display Casino ads, for example, if you are running a website dedicated to the children. So you have the option to block advertisers whom you do not want to sell your web space. Further, the ads will just be compatible with the looks of your website as well as with its contents.

The EFT payment system will help to deposit your earnings directly into your bank account. Through Google Adwords you can do an intensive marketing campaign for your products and services. If you are set to do online businesses, make sure that you create awareness in the minds of your prospects. Through Google Adwords create ads to target your prospects, be read and make online sales. So we see that Adsense and Adwords are interdependent.

It is well understood that you have to rank high in the search engines to get your websites easily found by the visitors. In other words your site needs to have a high Page rank so that its link becomes visible in the first few pages after conducting a search. Google’s page ranking mechanism is based on a complex algorithm and you can visit the PR checker website to check out your website’s standing in the search engine. In this way, by the introduction of specialized products, Google has prepared the path for a common man to earn from home.

All this has become possible with the recruitment of energetic youths from the top class universities of the world. Self management is the best management and that is the reason why in Google the management structure has got rid of managers. People are encouraged to go for creativity and innovation and all this has led to their empowerment.

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