Wednesday, March 26, 2008

Corporate Blogs

The corporate-giants are making smart and modernized efforts to reach their customers, suppliers, society at large and in fact any stakeholder through blogging. Sounding very odd? But this is the fact!

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Big companies like Sun Microsystems and Cisco have allowed their employees to share their personal blogs openly with public with a view to spread the words of the companies’ products, services, and philosophy. http://www.news.com/8301-10784_3-9903070-7.html will lead you to a very interesting passage which describes the reason why Cisco had to face a lawsuit. This passage describes that there should be some limit to what the bloggers say about their companies! Income from blogging, is in fact, a very intelligent and sensitive approach, one has to know what to mention and what to leave out!

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